Home > What We Offer > Evaluative Research > Usability Testing



See your product through your users’ eyes.

Usability testing allows you to observe users as they complete real-life tasks using your product or service. It can save you time and money during the development process, resolve internal design disputes, and keep your team connected to the needs and desires of your end users. Centralis provides usability testing that is tailored to your situation and target audience. We ensure that you come away with a deep understanding of the current state of your interface as well as a path forward to solve any issues discovered during testing.

User testing a mobile app.

We help answer questions like:

  • Do users understand who we are and what we offer?

  • Can customers quickly find the information they need?

  • Is our site's navigation easy to understand?

  • Why are customers abandoning our shopping flow?

  • How should we prioritize information on our pages?

  • How do users react to our newly re-designed app?


What can I expect from usability testing with Centralis?

We craft a personalized plan that works for you. From defining the number of sessions to choosing a type of report, we offer a range of options to ensure you get what you need.

""

Custom Recruiting

We find qualified participants from all corners of the globe using our network of trusted recruiters or working from a list of your current customers.

 
""

Flexible Reporting

We deliver our findings in a variety of formats, from quick summaries to comprehensive diagnoses. We provide strategic recommendations which focus on user needs and your business goals.

""

Expert Moderation

We facilitate honest conversations, carefully observe user behavior, and listen to participants with empathy and compassion.

 
""

Fresh Perspective

Our research rises above internal politics by highlighting what your users need. Our external point of view settles design debates, aligns your team, and sets a clear direction for moving forward.


"We learned a lot, some of which we were surprised by, which is why we do this."
- Marketing Director, Healthcare Company

FAQs about Usability Testing

How many participants is “enough”?

There are many factors to consider when determining sample size for usability testing. Generally, we find that we can confidently diagnose usability issues with 5-6 participants from each key user segment. Learn more>>

 

What sort of deliverable do I get?

We offer debriefing meetings immediately after sessions to discuss initial findings and help you move quickly. We deliver recordings of all sessions, as well as one of our flexible final reports of findings and actionable recommendations.

How quickly can I get results?

We work with each client to set a realistic timeline depending on their research questions. Although timelines can range from 2-8+ weeks, our average time from project kickoff to delivery of a final report is about 6 weeks.

 

How is Centralis different from an online testing platform?

All of our UX Specialists are experts at uncovering critical insights from users. Testing platforms are limited and inflexible - we customize our approach to get to the bottom of your research questions. Learn more>>

More questions about usability testing?


Usability Testing in Action

""

Case Study: A New Paint Job

Valspar, one of the most recognized brands in home décor, launched AskVal.com to help customers select their ideal paint colors. However, when chip orders were lower than expected, Valspar partnered with Centralis to determine how to enhance their online tools to increase chip orders and drive paint sales.


Why Centralis

We have 20 years of experience and the numbers to prove it:

80% repeat clients.
Over 600 unique projects completed.
Over 28,000 research sessions conducted.

"You did a great job on the execution of the research and
your thoughtful recommendations and reporting."
- Product Manager, Financial Services