Our insights, the latest news, and observations on research and design.
Centralis recently embarked on an exciting project with a client in the religious sector, aiming to compare their existing chat feature with a prototype enhanced with ChatGPT. Our usability testing revealed the importance of not rushing into new technology trends too quickly.
How many participants do you need for a usability study? This is one of the most common questions clients ask when approaching us about a new research project. Here are a few questions to consider when choosing your sample size:
Sadly, digital content often excludes certain groups of users. While many designers are aware of the importance of accessibility, inclusive design rests on three pillars: accessibility, representation, and responsiveness. By considering all of these concepts, designers can ensure equal access and a positive user experience for everyone.
As a consulting business, we sell our expertise in units of time – so how could having less of it available for sale be good for the company? The answer lies in a key lesson we learned from COVID-19.
Five key questions to help you distinguish the best usability providers from the rest.
Nothing can derail an online sale faster than usability problems involving money. Follow these four guidelines for presenting dollars and cents to help your shoppers feel confident enough to proceed with their purchase.
A common pitfall we see in our usability research is apps that are trying to do too much. In general, we recommend simplifying both the number of features offered and the wordiness of the interface to help users focus on completing their primary goals.
We’re always on the look-out for dark patterns, interactions that deceive people and can cause harm. Check out some tips for combatting these negative patterns, and learn more about what is being done to eradicate them.
Co-Founder and Partner at Centralis Kathi Kaiser was featured in the latest issue of the Bostrom AMC Newsletter! Check out her article on how associations can leverage UX tools & principles to design a better member experience.
As the tech sector scrambles to ensure that life can continue almost exclusively online, it’s as important as ever for users to be part of the design process. Here are 5 questions and answers to help product teams see how they can bring their users into the design process, even when everyone is stuck at home:
